Product News: Famed Fashion Designer Karl Lagerfeld Enters Fine Jewelry MarketJune 15, 2016 (0 comments)
By Hedda Schupak, Editor, The Centurion
Las Vegas, NV—Karl Lagerfeld (left), the fashion wunderkind who in addition to designing his own line catapulted the house of Chanel to renewed fame, has entered the fine jewelry market in collaboration with Frederick Goldman Inc. Image: Wikipedia
Goldman is manufacturing and distributing the new Karl Lagerfeld line of bridal jewelry, designed to appeal to Millennials who are familiar with Lagerfeld both from his high fashion creations and his 2004 collaboration with Swedish-based global fast-fashion retailer H&M.
The three initial collections feature many of Lagerfeld’s signature edgy motifs to create bridal jewelry that is creative, aspirational, and cool. The first collection is focused on the iconic pointed stud motif used in many of Lagerfeld’s accessory designs. But for fine bridal jewelry, it has been interpreted in unique and delicate ways, such as leading up the shank to create a play of light that enhances the center diamond.
Another collection incorporates geometric shapes for a sleek modern design; showcasing unique knife-edge elements echoing in the collar under the head to create fancy center stone shapes. The final collection is inspired by French and Parisian architecture, incorporating arch motifs for an open gallery pattern, allowing light to shine through while simultaneously showing structure. It features six- to eight-prong and claw shape settings.
The collections are offered in 18k white and yellow gold, as well as platinum, and range from $1,000 $10,000.
"The Karl Lagerfeld collection is true market newness, both in terms of design and style, combined with the visionary product aesthetics of the Karl Lagerfeld brand,” said Jonathan Goldman, CEO of Frederick Goldman Inc. Both the Karl Lagerfeld brand and the Scott Kay brands are part of the company’s new Frederick Goldman Luxury Group.
Click here or on the image below to watch an exclusive video tour of the collection with Frederick Goldman CMO Robin Scheer Ettinger.