Articles and News

Atlanta, GA--From modest beginnings in India to shining in the U.S. as a leading name in the hip-hop culture's jewelry scene, Asif Bootwala's ascent in the jewelry world is the epitome of the American dream.

[Image via Status Jewelers]

According to a Digital Journal report, Status Jewels, under the leadership of Asif, aka Zeedajeweler, prides itself on offering personalized services. The brand excels in selling jewelry and educating its customers, ensuring they fully grasp the value and significance of their purchases. Their approach to custom jewelry has made them a household name in the luxury segment.

The report noted that Asif’s entry into the U.S. jewelry market started on a modest note, working as a sales associate after moving from India. But his tenacity and unyielding passion for the craft led him to establish Status Jewelers. Under his guidance, this brand has become synonymous with luxury, craftsmanship, and statement pieces. For Asif, the tagline “Get your Status up” is more than marketing; it’s a philosophy, underscoring the idea that everyone can uplift themselves and attain their aspirations.

The release noted that the success of Status Jewels is based on more than just sales or the high net-worth clientele they cater to. Asif ensures that his business remains a close-knit family, providing a nurturing environment for his team, emphasizing their overall growth and well-being.

Learn more in the entire Digital Journal report.