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Hearts On Fire Appoints Yunjo Lee as Chief Creative Officer September 21, 2023 (0 comments)

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Boston, MA--Hearts On Fire, recognized for its signature diamond cuts, has officially named Yunjo Lee as its new chief creative officer, with the appointment effective September 19. In this leadership position, Lee will directly report to Rita Maltez, the global president of Hearts On Fire.

[Image via Hearts On Fire/LinkedIn]

According to an announcement on LinkedIn, this strategic hiring of Lee signifies a significant step in Hearts On Fire's ongoing effort to fortify its position in the fine jewelry sector. Yunjo Lee will lead the brand's creative strategy, spearheading product development and refining the brand's design studio's vision and approach.

Lee has a rich career spanning over 20 years. She was instrumental in crafting iconic collections in collaboration with renowned artists like Paloma Picasso and Frank Gehry for the prestigious Tiffany and Co.

Most recently, Lee held the director of Jewelry Design role at the Canadian jewelry brand Mejuri. Here, she managed the men's and women's collections and was a driving force behind key collaborations with fashion figures, including Jenna Lyons and Raul at Luar.

Maltez expressed her enthusiasm about the appointment. "Hearts On Fire is transforming into a new kind of brand," Maltez stated in the post. "We are building on our legacy of quality and craftsmanship while stepping firmly into the future with modernity and openness.

"I am excited for what Yunjo brings to Hearts On Fire at this important junction," she added. "Her passion for her craft, strong track record and sensibility will be an asset to Hearts On Fire and I can't wait to see her creations."

Reflecting on her new role, Lee said, "I am deeply attracted by Hearts On Fire's vision to deliver a fresh perspective in the fine jewelry category. The brand operates at the intersection between quality and creativity. This is what excited me about joining the brand – the ability to create aspirational yet ownable pieces. I'm thrilled to have the opportunity to be part of Hearts On Fire and bring this vision to life."

Check out the LinkedIn post.

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