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How Better Jewelers Used Social Media For Valentine’s Day |  February 15, 2017 (0 comments)

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Merrick, NY--The Centurion took to Facebook and Instagram to check out what some better jewelers were doing on social media in the days leading up to Valentine’s Day. A nice variety of posts were uncovered. There were the provocative photos, simple but great image photos, and many well wishes for Valentine’s Day, along with postings highlighting product and sale events. A good use of hashtags and videos were also observed throughout both platforms. Check out the various posts to see what your peers have been up to on social media.

Here are some examples of posts offering good wishes:

Some jewelers' posts reinforced their store image:

Posts highlighting a specific product or brand were by far the most popular method of Valentine's Day social media used:

 

And finally, posts highlighting a specific holiday promotion, special store hours, or other calls to action included these:

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