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Uniontown, PA--Yourline Jewelry, LTD has appointed  Shant Kouladijan as its new Chief Operating Officer (COO). With an extensive background in fine jewelry and leadership experience at some of the industry’s most respected brands.

Kouladijan joins Yourline Jewelry following a career that includes leadership roles at Simon G Jewelry and most recently Uneek Jewelry, where he was instrumental in developing strategic operations, product innovation and brand growth. His deep understanding of both the creative and operational sides of the jewelry business positions him to play a vital role in shaping Yourline’s next phase of expansion.

“Shant’s reputation for excellence, integrity, and innovation makes him an outstanding addition to our leadership team,” said Brandon Katzeff, CEO of Yourline Jewelry, LTD. “His experience with some of the most respected names in fine jewelry aligns perfectly with our mission to deliver exceptional craftsmanship and value to our partners worldwide.”

As COO, Kouladijan will oversee all aspects of operations, including production, logistics and strategic development.

“I’m excited to join the Yourline Jewelry family at such a dynamic time for the company,” Kouladijan said. “Yourline has earned a stellar reputation in the industry, and I look forward to building on that foundation to elevate our operational capabilities and strengthen our relationships across the trade.”

Yourline Jewelry, LTD, specializes in private-label fine jewelry manufacturing.