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Kendra Scott and Wrangler Launch Western-Inspired Collection January 23, 2024 (0 comments)


Auston, TX--Yellow Rose by Kendra Scott has collaborated with Wrangler to release a limited-edition collection.

[Image by Kendra Scott via PR Newswire]

Per a news release, the Wrangler x Yellow Rose by Kendra Scott collection draws from Southwest ranch culture and introduces both brands' first joint apparel venture. It features turquoise magnesite and rose embroidery, offering items like necklaces, earrings, bracelets, rings, shirts, jackets, and denim designed for versatile, modern Western wear.

Kendra Scott, Founder of the brand, commented in the news release on the collaboration's significance to her personal ranching background and the shared Western heritage of both brands.

"My heart feels most at home on the ranch and there's nothing that suits ranch life better than Wrangler," Scott said in the news release. "I'm so happy to be bringing the iconic look and feel of Wrangler to Yellow Rose by Kendra Scott in a collaboration that helps celebrate the spirit of the American West."

The collection includes unique pieces such as the multi-strand necklace, a fitted blazer, a Bolo Necklace with chain tassels, and a rodeo shirt with signature buttons, showcasing a blend of both brands' design elements.

Kendra Scott will donate 20% from the Elaina Corded Bracelet sales to the Kendra Scott Foundation, benefiting the National FFA Organization. Wrangler will separately donate $10,000 to the National FFA for scholarships.

The jewelry line will be available at Kendra Scott stores and online, while the apparel will be sold online, at select Kendra Scott stores, including those at Texas rodeos, in certain retail outlets, and through Wrangler's website and flagship stores in Fort Worth Stockyards and Greensboro, NC.

Learn more in the news release on PR Newswire.

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