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The Most Popular Diamond Shapes Based on Website Data April 08, 2024 (0 comments)

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The findings are based on more than 3.9 million clicks on jewelry websites managed by digital marketing and website design company.

The next two most popular diamond shapes based on website clicks are the oval and cushion cuts, each receiving about 70,000 clicks. This is followed by the Marquise shape with approximately 50,000 clicks, the radiant shape with nearly 40,000 clicks.

The Asscher and Princess shapes each recorded about 20,000 clicks. The elast favorite, according to the data was the heart shape diamond.

This is the eighth in a series of articles on consumer and trade preferences based on website clicks. The data is provided by GemFind exclusively for Centurion.

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