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Jeddah, Saudi Arabia—For those times when a gold Rolex just won’t cut it, Mouawad, the premier jewelry house of the Middle East, offers the Snow White Princess Diamond watch (left). At $6.8 million, it’s believed to be the world’s most expensive watch. By contrast, Luxist.com listed Piaget’s Emperador Temple Diamond at a mere $3.5 million in 2010, while a 1970s TV series set the going price for a bionic former astronaut at only six million dollars.

The Snow White Princess Diamond watch is part of the Mouawad Genève line. It features 233 diamonds, 106.93 carats in total. The watch, which debuted at the Doha Jewelry and Watch Exhibition last year, is on tour with a selection of other Mouawad watches. Currently touring Saudi Arabia, the exhibition next will go to Oman, Qatar, Kuwait, and Lebanon.

Piaget's Emperador Temple Diamond watch, at $3.5 million in 2010 dollars, is a bargain compared to Mouawad's Snow White Princess Diamond watch.

Not sure a $6.8 million diamond-encrusted watch quite fits your clients’ lifestyles? Have no fear. There are plenty of diamond-centric models that go day-into-night and are priced well below the stratosphere. Here are a few:

Left, Michele’s Ultimate Pave Diamond watch with black alligator strap, retail, $3,845. Right, Frederique Constant’s Double Heart Beat in stainless steel set with diamonds, suggested retail $4,450 (with a satin strap.)

Le Vian Time offers classic or wild diamond watches. Left, a classic tonneau shape; right, a jungle cat from the Into the Wild collection.

Left, Chopard's diamond Happy watch; right, Philip Stein’s diamond pave Cocktail Stainless Steel watch, $4,460 retail.

Finally, guys, lest you feel left out of all this bling, there’s one for you, too. Breitling’s Bentley Motors diamond watches range from a mere $39,384 to $49,191 at Avianne & Co.