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Brand News: Goldman’s Plans For Scott Kay; Pandora Continues To Cut Jobs and Stores; More February 10, 2016 (0 comments)

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Nanis Presents Its Trasformista Bracelet-Necklace On YouTube

Milan, Italy—Nanis, the Italian designer renowned for cutting-edge gold fashion, has created a video that demonstrates how its Trasformista bracelet opens up to become a gold link necklace. Click here to watch.

Separately, Nanis was the Gold category winner in the 2016 Centurion Design Awards competition, held last week at the Centurion Scottsdale Show.

 

Don Saltmarsh Joins Jewelers UnBLOCKed As New Relationship Executive

New York, NYJewelers unBLOCKed has appointed Don Saltmarsh as its relationship executive. With a 15-year career in business development, financial management, and risk management, Saltmarsh will be instrumental in expanding the Jewelers unBLOCKed program.

He most recently was executive vice president at Cornell Group, which specializes in risk management, insurance, and human capital solutions. Before that he held the commercial risk and business development title with Willis Towers Watson, and during his tenure as director of business development at Underwriters Laboratories, Saltmarsh was influential in maintaining strong relationships with key personnel by way of tactical analysis, planning and business direction.

Saltmarsh graduated from the University of Massachusetts with a Bachelor of Science degree in Business Management, a minor in Finance and he also holds a taxation license.

“With his extensive experience, reputation and business acumen, Don is exceptionally qualified to contribute to the expansion of our platform and continued growth of Jewelers unBLOCKed,” says Jewelers unblocked president and CEO Patricia Low.  “We look forward to enlarging our footprint in the luxury space, particularly the jewelry industry, through Don’s unique skill set.” 

 

Despite Record Growth, Pandora Continues To Slash Jobs, Stores

Copenhagen, Denmark—Though Pandora CEO Anders Colding Friis called 2015 “a great year,” with revenues jumping 33% (16.5% in U.S. dollars), the company is still shedding both dealers and jobs at a record pace. Last year the company shed 529 unbranded retailers, mostly in the United States, and 100 positions either have been or will be eliminated as part of a reduction exercise called “Project Agility.” Friis emphasizes this isn’t about cost-cutting but rather streamlining of operations, taking out layers to bring management closer to stores and consumers.

 

Scott Kay Brand Ready For Revitalization

Teaneck, NJ—Since its acquisition by Frederick Goldman one year ago, the Scott Kay bridal brand has undergone a number of changes but strives to ensure the brand identity, ideals, and passion remain true after its founder’s passing.

The brand has modernized its visual identity with the implementation of its new signature purple hue. Paying homage to the regality and prestige of the brand’s designs as well as strengthening Scott Kay’s rich expression of romantic love, the hue can be found across all assets including updated packaging, in-case displays, website, social media, marketing collateral, and in the brand’s latest revived advertising campaign titled A Life Together. The advertising campaign, launched this winter, celebrates the core messaging of the brand, which evokes romanticism, togetherness, and the promise of devoting one’s life to a loved one. To reinforce the new visual identity, the brand has fully revamped its current website, www.ScottKay.com, as well as its social media channels. In addition, Scott Kay has introduced its first-ever consumer packaging, offering a distinctive box for all those who purchase a ring. It also announced a partnership with the Fashion Institute of Technology to launch in January 2017.

“For us, it was important that we preserved what Scott Kay was known for, but also make steps towards its growth in the future. Scott was a true artist whose excitement, love and commitment could be seen throughout all of his designs. We supported this artistic vision with an upgrade in the areas of manufacturing, sales, and marketing to ensure that every single brand touchpoint communicates luxury,” says Jonathan Goldman, CEO of Frederick Goldman, Inc.

A new Scott Kay ad

Looking ahead, higher focus will be put on precious metals, specifically platinum, which will pay tribute to Scott Kay’s history of reviving this precious metal in the bridal industry. The introduction of designs, inspired directly from the brand’s archives, will take place with ongoing newness to the brand’s core categories.

Susan Chandler, Frederick Goldman chief merchandising officer, adds, “The artistry that can be found in the archive will help to evolve the brand and its designs into the future. We are excited to see where this will lead us.”

 

Josette Patterson’s Latest Blog Chases Bijoux In Paris

Corona Del Mar—Josette Patterson, blogger, wife, and business partner of designer Mark Patterson, caught up with Alexis Vourvoulis (below) of Chasing Bijoux, a tour program of all the top jewelry sites in Paris. Click here to read.

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