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Brand News: Jack Abraham Wins Ruby Award; GemFind And The Edge Form Partnership; More November 08, 2017 (0 comments)


Video: Jack Abraham Wins “Most Beautiful Ruby” Competition

Hong Kong—Renowned gem dealer Jack Abraham was invited to participate in "The World's Most Beautiful Ruby Contest 2017" and the "World Ruby Forum 2017," both sponsored the Gem & Jewelry Institute of Thailand. Abraham submitted two rubies for the contest, one of which—a 6.97-carat emerald cut Thai ruby—was awarded the title of "The World’s Most Beautiful Ruby 2017." Abraham received a trophy and certificate of recognition, presented by HRH Princess Chulabhorn Mahidol on behalf of The Gem and Jewelry Institute of Thailand, during the September Hong Kong Show. 

Jack Abraham's trophy for The World's Most Beautiful Ruby.

Watch a video of the presentation here.


GemFind, The Edge Forge Strategic Partnership

Newport Beach, CAGemFind, the digital marketing, systems integration, and web services company, has reached a strategic partnership agreement with the industry point-of-sale provider, The Edge. This move seeks to improve the overall customer experience of both online and in the store consumers. 

The strategic partnership agreement between GemFind and The Edge will involve better data integration, a faster turn-around of online retailer web services, and an overall improved customer experience at the retail level. GemFind, through its proprietary platform JewelCloud, can seamlessly integrate the instore inventory of retailer jewelers to their website.

GemFind CEO Alex Fetanat “We review the analytics of hundreds of our jewelry retail customer’s websites on a weekly basis. Based on the analytics we know these users skew younger and expect more both online and offline from a retail experience standpoint. Our relationship and future with The Edge is going to allow us to innovate, engage users, and increase store traffic like never before.”

Abbott Jewelry Systems president Dick Abbott said, “We are pleased to partner with GemFind to develop a closer relationship between both the physical store and the on-line store. The exchange of information between the two can result in a seamless experience for customers which is what we are after.”

For more information, call GemFind at (800) 373-4373.


Garlan Chain Moves, Increases Production Capacity

North Attleboro, MA—Garlan Chain has moved to a new location in North Attleboro, MA. This factory upgrade marks the beginning of a new era for the company, says owner David Gariepy.

“With this move, I wanted to increase efficiency, expand production, and decrease lead times. Not only did we meet our goal, but we are in a more modern building and continue our commitment to green energy with a brand new solar installation. We are excited about this new chapter!”

The company has space for new machines and will be able to produce chain styles it hasn’t been able to in the past, he adds. The new address is: Garlan Chain, 417 John Dietsch Blvd., North Attleboro, MA 02763 (800) 341-4945 or email Bruce Ogilvie,


M. Geller Launches Lab Grown Bridal Collection

Chicago, IL—M. Geller has launched its first lab-grown diamond bridal jewelry collection under the “New Dawn” brand name (two examples shown below.) The collection is available for delivery to authorized New Dawn retailers in time for the holiday season.

The New Dawn bridal jewelry collection comes complete with full point-of-sale marketing support, including displays, packaging, countertop brochures, posters, sales associate training, website page plug-ins, digital marketing co-op and pay-per-click campaigns to drive traffic to retailer websites and stores.

Retail price points for the jewelry start at $1999. All styles are created using recycled gold and New Dawn Lab Grown Diamonds, and all diamonds will be lab-certified.

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