Skip to main content Navigation

Articles and News

Canadian Diamonds Direct To Launch New Showroom Concept November 23, 2021 (0 comments)


Toronto, ON—Canadian retail brand Diamonds Direct is opening a new showroom concept at Square One Shopping Centre in Mississauga, Ontario, early next year. The Square One expansion represents a major move by Diamonds Direct in Mississauga, one of Canada's largest and fastest-growing retail markets. 

The Square One store will be a prime location in the center of the mall and span over 30 feet of storefront. It will incorporate design elements inspired by Diamonds Direct's CF Sherway Gardens store (image) in the Etobicoke section of Toronto. 

The new store will allow Diamonds Direct to showcase its complete offering of both mined and lab-grown diamonds, as well as its family of jewelry brands (Jewellery Direct®, Gold Direct® and Watches Direct™).

Diamonds Direct operates a robust e-commerce business in Canada, at, with plans for additional brick-and-mortar showrooms in all major markets across Canada. The brand’s tagline is “For Canadians, by Canadians.”

Share This:

Leave a Comment:

Human Check