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Drapery is for More Than Just Windows |  March 08, 2022 (0 comments)


West Bloomfield, MI--When designing a jewelry store, I am often asked about using drapery in other parts of the store in addition to around the windows. Draperies can create an exquisite backdrop for interior walls and comprise a design element that greatly contributes to the final look and feel of a space. There are creative ways to use drapery to accomplish fresh design looks. When choosing to use drapery, it’s a good idea to consider the following benefits:

1)  A Sense of Ambiance

Creating a sense of ambiance is one of the most important reasons people consider drapery in jewelry stores. Adding draperies can transform your space and create a softer and more inviting feel. The interior I designed for Koerber’s Fine Jewelry in New Albany, IN (below) shows how drapery can be used along a wall to enhance the space. Light boxes were used to showcase their specific jewelry lines which appear to be floating on top of the material.

Another popular reason jewelers consider drapery is to bring a soft glow to the space and create a neutral backdrop for the room. The creative placement of drapery adds softness to the store’s atmosphere. When looking for draperies, it’s important to choose luxurious commercial fabrics that add to your store's overall image. Drapery adds a layer of luxury without distracting the jewelry store design.

2)   Creating Rich Color for a Room

When using draperies in your store, keep in mind that they can create a pop of color for your interior design. Draperies can resemble an accent design in your store. This is the perfect opportunity to use a unique pop of color or textural fabric if you want a statement piece in your store's overall design. I designed the drink bar and waiting area at Crocker’s Fine Jewelry (below). This is a great example of a very tall accent and an appropriate color in this area. You can also be more subtle, and resemble a residential feel.

Adding unique drapery in your store is a more affordable option that can be modified frequently. Please use commercial fabrics for your draperies in your space.

About the Author: Leslie McGwire™ has over 35 years in business development, interior design, equipment, furniture sales and marketing services in retail and jewelry-based businesses. Leslie has won over 25 national design awards, including the prestigious Salon Today and INSTORE Jewelry Store ​awards. Leslie has a true passion for business, design for the jewelry and retail industries. Visit for more information

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