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GCAL to Host Webinar ‘Beyond Triple Ex’ April 08, 2022 (0 comments)
New York, NY--The Gem Certification & Assurance Lab (GCAL) will host a free webinar titled, “Beyond Triple Ex…discover the industry’s new standard of excellence in selling premium cut diamonds.” The live webinar will be available on April 13 and April 21 at 9:00, 10:00, 11:00 and noon EDT.
The webinars will explain GCAL’s new diamond cut grade, 8X™. GCAL says this diamond grade will increase the sales of a retailer’s exceptional cuts, expanding beyond the traditional “triple ex” grade. The webinar will focus on the strict cutting parameters required to create this cut.
“There were two scenarios at play in our industry that led us to creating the 8X™premium diamond cut grade,” explained Angelo Palmieri, COO and GCAL partner. “First and foremost, there was no clear way retail salespeople could demonstrate the superior cut grade of their premium diamonds. And second, we wanted to honor the craftsmanship within our industry that truly defines precision diamond cutting. We accomplished both with 8X™.”
Palmieri further explained that if customers are looking for the best color it’s a D and best clarity is flawless. However, with 8X™, you now can demonstrate the best diamond cut for customers.
If you’re looking for a strategy to increase sales of your exceptional cut, better quality diamonds, this GCAL webinar is for you and your team. And if you agree the range that defines “triple ex” is excessively wide, this webinar is definitely for you. In just 30 minutes, GCAL will provide you with the strategy, understanding and ‘script’ to successfully sell 8X™ premium cut diamonds. , and how even your most discerning buyers will be left speechless.
Registration for each date is below: To register Registration is available by simply clicking on your date of choice at the links below. Retailers, manufacturers, wholesalers and designers are welcome to attend.
To learn more about 8X™, visit, https://www.gcalusa.com/gcal-8x-cut-grade.html