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INDUSTRY NEWS: PGI LAUNCHES PRESS WEBSITE, GOLD DEMAND GROWS IN THIRD QUARTER, MORE November 16, 2011 (0 comments)

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Platinum Designers and Manufacturers Invited to Put Product on New PGI Website For Press

New York—Platinum jewelry designers are encouraged to submit product photos and press materials for the newly-launched Platinum Guild International USA dedicated press website.

PGI-USA is one of the first jewelry associations to offer the media unprecedented access to view and download the latest news, photos, and videos directly from a unique URL at any time.

Platinum jewelry designers and related associations are encouraged to submit their latest platinum product photos and press materials for consideration on the PGI press site.

“Having your brand’s product photos and news featured on the site will undoubtedly generate consistent awareness for your platinum designs, and increase your opportunity for press coverage,” says Huw Daniel, president of PGI-USA.

A portion of a page of the new PGI website designed for press to use for images and information. Here, a selection of product from Coast Diamond and Bergio is shown.

PGI-USA has been meeting with top media to preview the site, and the response is overwhelmingly positive.

“I’m excited. This site will be a great resource for downloading the latest product images and keeping up with jewelry trends,” says Heather Levine, senior fashion and beauty editor at The Knot.

“I look forward to seeking out interesting product that I haven’t seen anywhere else,” says Jodi Belden, associate accessories editor at Elle magazine.

Only brands that have signed PGI-USA’s Merchandise Supplier Agreement may participate. For more information on submission requirements, please contact Morgan McKean, mmckean@brandbuildingpr.com.

 

Gold Demand Grows in Third Quarter

London, United Kingdom—Gold demand in the third quarter of 2011 grew 6% compared to the same period last year, to a total value of $57.7 billion, an all-time high. According to the World Gold Council’s Gold Demand Trends report for the third quarter of 2011, released today, the increase was driven by investment demand, which rose 33% year-on-year, generating a record quarterly demand of $25.6 billion. Also in the report:

A copy of the third quarter Gold Demand Trends report, which includes comprehensive data, can be viewed here

 

World Diamond Council Meeting Set for Vicenza

New York—The World Diamond Council has announced its next meeting will take place May 13-14, 2012, in Vicenza, Italy. Fiera di Vicenza, which hosts the jewelry fairs there, will host this meeting. With the Marange issue resolved, the Council will address other pressing matters, such as the structure of the Kimberley Process.

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