MIAMI BEACH, FL--The Jewelry Industry is growing more and more interested in quality content and education focused on assisting executives of retail stores, designers and manufacturers and service companies to grow and prosper in the ever-changing digital landscape. Jewelry Ecomm Live! 2019, produced by H2 Events, organizer of CENTURION, just completed its third year of delivering such content at the Miami Beach Convention Center on October 4, and garnered an audience of some 100 industry professionals listening, learning and enjoying an assembly of 16 sessions by digital mavens from inside and outside the jewelry business (see speakers and sessions below). The event was sponsored by Bottom Line Marketing, Freshley Digital, GemFind, GN Diamond, i-SHowcase, Podium, Punchmark/The Edge; Red Rocket Media and Virtual Diamond Boutique.
"This year, we tackled Jewelry Ecomm Live! with a focus on the industry's biggest, most immediate digital priorities--driving traffic to jewelry stores and their web sites and other points of online presence," said Howard Hauben, president of H2 Events. "Hats off to our speakers, sponsors and attendees for their hard work in creating, delivering and engaging with what was a true information treasure trove."
Attendees appreciated the current and in-depth information provided and actively networked between sessions with speakers and sponsors to maximize their learning opportunity. The audience had varying levels of digital experience, ranging from beginner to expert. Advanced E-Commerce professional Cathryn Allen, Director of E-Commerce at James Free Jewelers, who has attended many tech conferences summed up Jewelry Ecomm Live! 2019:
"I have attended a number of retail ecommerce conferences in the past (IRCE, Magento Imagine, Dreamforce Salesforce, Shop.org) and the tracks provided were comparable to what I’ve seen at these larger conferences. It was truly refreshing to get to interact with other jewelers and discuss ecommerce topics and strategies," said Allen. "The content of the tracks was truly informative and I think it was beneficial to have a mix of jewelry industry experts and ecommerce experts mixed in together. All in all, I took about 10 pages of useful notes! Again, thank you so much for putting this event together and taking the time to curate a great combination of speakers. We look forward to next year!"
Featured Speakers and Sessions
Below, from top left to right are the Featured Speakers of Jewelry Ecomm Live! 2019 in action during conference (each listed with the session they presented): Laryssa Wirstiuk, Joy Joya, "Working With Influencers To Generate Foot Or Website Traffic;" Yuri Iskhakov, NANO, "Converting More E-Commerce Traffic into Bricks & Mortar Store Visitors;" Kathleen Cutler, Bespoke Commerce, "How to Use High Tech Without Losing the Human Connection–Turn One-Off Buyers Into Customers for Life;" Jared Silver, Stephen Singer Fine Jewelry, "Understanding and Using Crypto Currency and Blockchain to Build Your Jewelry Business;" Ronald Dod, Visiture, "Building Website Traffic With Google Search Marketing and Google Shopping;" Gus Garcia, Bottom Line Marketing, "Get Down With OTT: Reaching the Cord-Cutting Bridal Consumers In Your Market!" Eric Perera, Smart Age Solutions, "Online to In-Store…Matching Your User Experiences for Top Results;" Ross Cockerham, Punchmark/The Edge, "Top Lessons from POS to Build Store and Site Traffic with Digital Tools;" Mike Dame, Podium, "Bridging the Gap Between Online Website Visitors and In-Store Foot Traffic;" Kate Worth, GN Diamond, "Building Store and Site Traffic for Greater Diamond Sales with Today’s Digital Tools;" Alex Fetanat, GemFind, "Selling Jewelry With Geo-Fencing;" Liz Stamm, Virtual Diamond Boutique (VDB), "Mobile Strategies To Build Store And Site Traffic;" Ray Moheet, i-Showcase, "Converting Online Traffic To Profit;" Julie Gotz, Freshley Digital, "The Importance Of Paid Advertising on Facebook;" and Nicole Leinbach Reyhle, Retail Minded, "The Path to Purchase: Understanding the Realities, Resources & Revenue Opportunities Based on How Consumers Really Shop;" and "Retail Realities: 10 Must-Know Realities to Help Your Store Stand Out From the Rest."
Jewelry Ecomm Live Highlights Edition Slated for CENTURION ARIZONA 2020
Immediately following Jewelry Ecomm Live! 2019, H2 Events announced a special edition of the conference to take place at the conclusion of CENTURION ARIZONA 2020 at the J.W. Marriott Desert Ridge Resort & Spa, Phoenix on Saturday, February 1, 2020 from 8 AM to 1 PM over breakfast and lunch. Click here to view full details on sessions and speakers.
"This will be a special Highlights version of the event, offering attendees all of the sessions presented in Miami in a slightly condensed format with shorter live sessions and video," noted Hauben. "Jewelers and exhibitors who haven't attended Jewelry Ecomm Live! in Miami Beach and who will be at CENTURION Arizona, should make every effort to attend. Also be sure to visit JewelryEcomm.com, the sister site of JewelryEcomm Live!, where we focus on digital learning for the jewelry industry on a daily basis," Hauben concluded.