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JEWELRY-ONLY FLASH SALE SITE SHUTTERS October 06, 2011 (0 comments)
New York, NY—Ajaline.com, the upscale jewelry-only flash sale site launched less than a year ago, has closed. Co-founded by (left) Jim Conte, a veteran of eLuxury.com among others, and Meeling Wong—with management stints at both David Yurman and John Hardy—the site featured close-out discounts on high-level jewelry names such as Lagos, Temple St. Clair, and Buccellati. An article in JCK prior to Ajaline’s launch last February said the site’s brands were carried at stores like Saks, Neiman Marcus, and Bergdorf Goodman. (Photo, JCK).
On September 30, the site sent this message to subscribers, announcing with regret the lack of additional funding to continue to operate at the same level customers had grown to expect. In the letter, Wong says Ajaline will strive to bring new and exciting developments in jewelry and watches via email to customers who opt-in. Its URL, www.ajaline.com, was not operational at press time.
Separately, another jewelry and accessories-specific flash site, www.luxprivate.com, appeared operational at press time, though no merchandise was posted and a sign said deals are coming soon. It’s billed as invitation-only, but a simple sign up form also will grant access.