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JewelryEcomm Click Report: Engagement Ring Clicks Lead, But Lose Ground Between June and July |  September 11, 2019 (0 comments)


Merrick,’s exclusive new monthly report detailing what consumers are clicking in their efforts to find fine jewelry and diamonds online has a fresh update for the month of July 2019! 

The report is based on clicks recorded from some 300 jewelry store web sites nationwide. 

Looking at the Jewelry Category, Engagement Rings were still the largest attraction, but Semi-Mount Engagement Rings slipped from 40.3% of all clicks to 28.5%, while Complete Engagement Rings (sold with the center stone) jumped from 12% of all click to 15.2%. The combination of the two saw overall Engagement Ring jewelry clicks drop to 43.7% from 52.3%, an approximate 16% reduction. Click here to continue reading on

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