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New York, NY--JFC, with Shivam Jewels has expanded its Rings of Strength program with the Trinity of Purpose series—which encourages participants to join at least three Rings of Strength events annually and adding in a virtual option. The next in-person version of Rings of Strength will take place September 8 in Carlsbad at AGS and GIA’s Converge.

Rings of Strength is named in honor of Maggie and Odie who met in 2003 while battling cancer, forming a bond that would last a lifetime. Before he passed, Odie told Maggie that having cancer was worth it because he got to meet her. One day, Maggie gave Odie a ring. It was a “Ring of Strength”—a symbol of being stronger together. Those rings became more than just a childhood promise. They became a message. Now, Maggie is a doctor, helping others just as Odie helped her.

Today, Rings of Strength is more than a name. It’s a movement powered by stories like Maggie and Odie’s that showcases resilience, community and hope. By joining JFC in three races participants can show their commitment to the cause with a Trinity of Purpose metal and e-badge.

“Charity runs are a perfect space where individuals come together with deeper meaning and purpose especially when aligned with major industry events,” said Priyal Shankar of Shivam Jewels. “These gatherings become more than runs, they become symbols of solidarity and support for shaping a better future for children. Coming from the world of crafting natural diamonds where brilliance is harnessed from rough, initiatives with children feel very personal. That’s when I reached out to Sara, and Trinity of Purpose was born. I’m proud to see it launch at Converge, a mega industry event, amplifying JFC’s mission with a movement that’s built to last.”

To join Trinity of Purpose, register for any three JFC Rings of Strength events in a 12 month period, any of which can be online or virtual. To register for the virtual and Carlsbad editions of the 5k race and create an easy peer-to-peer fundraising site, go to jewelersforchildren.org. Registration for Las Vegas will open in January.

“Rings of Strength has a long history of contributing positively to both JFC’s fundraising and the jewelry community,” said Sara Murphy, JFC executive director. “We hope that folks that can’t make it to Carlsbad will register for the virtual run and join us for as many events as they can.”

For more information about JFC’s Round-Up Program, contact Sara at 917-855-8455 or Sara@jewelersforchildren.org.