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Let’s Talk Jewelry Store Design: How to Prepare for a Successful Renovation |  August 19, 2021 (0 comments)


West Bloomfield, MI--Jewelry store owners often ask me what is the biggest step in a renovation? 

The most important step in a renovation is to have a clear plan for the total process, including all logistics, whether you do a complete or a partial store remodel. While renovating your store is a big expense, it is necessary to increase the overall revenue and return on investment (ROI).

Leslie McGwire

Create a Comprehensive Budget

Prior to the start of renovation, make sure you have created a comprehensive project budget and consider applying for a renovation/remodeling loan. No matter what the budget is, make sure to stick to it. An important part of sticking to the budget is to avoid making changes once the renovation process has begun. This can be achieved by outlining a clear and specific plan prior to renovating, which will ensure that all of your wants and needs are met. The more detailed the renovation plans are, the easier the process will be.

It’s important to keep in mind there may be expenses from moving existing infrastructure once the renovation begins (i.e. tearing down walls, raising ceilings, etc.). Plumbing, ductwork, and electric systems may need to be replaced, so plan on working around them in the retail space. An important tip is to plan all infrastructure changes ahead of time. Also stretch the remodeling budget by making necessary interior design improvements in the space.

See the construction (above) and final completion pictures (below) for Occasions Fine Jewelry & Gifts, Midland, TX, designed by Leslie McGwire & Associates Interior Design Company (LMA) from “Concept to Completion.”

Jewelry store owners should also find out which walls are load bearing, as changing layouts can sometimes affect these areas. Check your blueprint in PDF and AutoCAD forms with the design team (i.e. architect, jewelry store interior designer, general contractor, electrician, jewelry case manufacturer, and other finish vendors).

Set Parameters With Design & Contractor Team

Make sure rules and expectations are set with your contractors and design team. Setting these expectations is a priority to make sure the renovation is successful.

For example, LMA recently enjoyed the interior design process with Occasions Fine Jewelry & Gifts owner Michael Fleck. This job finished the complete remodeling process with a total transformation of the retail space, which left the team highly satisfied. Open communication from LMA and the whole team increased proactive decision making to ensure all of Mr. Fleck's wishes were completed beyond his expectations. He hired an excellent general contractor who made the entire remodel go very smoothly. 

About the Author: Leslie McGwire™ has over 35 years in business development, interior design, equipment, furniture sales and marketing services in retail and jewelry-based businesses. Leslie has won 25 national design awards, including the prestigious Salon Today and INSTORE Jewelry Store awards. Leslie has a true passion for business, design for the jewelry and retail industries. Visit for more information

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