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Moving Beyond “Boosted” Posts |  April 01, 2020 (0 comments)


Merrick, NY--Ah, the “boost” button! It sits under each of your Facebook posts. Jewelers everywhere have used the Boost button to promote their product pieces and promotions for years. It seems like an easy way to get your posts in front of more people. But, I’m here to convince you to stop using the Boost button.

It’s not sufficient.

It’s ok as a quick solution for jewelers. But make no mistake about it – that’s all it’s meant to be. A quick solution. But it’s not the best one. Click here to continue reading on

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