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PGI-USA Outlines Six Platinum Trends from the Las Vegas Jewelry Shows July 29, 2025 (0 comments)
New York, NY--Platinum jewels were ubiquitous at the recent jewelry trade shows in Las Vegas. Platinum Guild International USA outlines six trends that stood out among the exhibitors at the JCK and Couture jewelry shows. They are as follows:
[Kwiat diamond and platinum earrings]
1. Sculptural Silhouettes & Heritage Craftsmanship -- Designers like Kwiat and Retrouvai are leaning into platinum’s structural integrity to support bold, architectural forms. At the same time, hand-finished details and vintage-inspired touches, like hand engraving and milgrain, evoke heirloom elegance with a modern sensibility.
2. East-West & Multi-Stone Engagement Rings -- Platinum’s durability is being used to anchor unconventional ring styles, including horizontally set center stones, asymmetrical designs, and three-stone mountings. Brands such as Tacori, Verragio, and A. Jaffe highlighted these trends in expanded bridal collections.
[Tacori Crescent Eclipse ring]
3. Platinum for Him: Elevated Men’s Jewelry -- Men’s platinum bands are no longer just wedding basics. Lashbrook, Frederick Goldman, and Walters Faith offered a range of finishes from satin to hammered, repositioning platinum as a material of everyday elegance and individuality.
[Lashbrook platinum and meteorite men's ring]
4. Platinum & Color: A Luxe Contrast -- Several brands like Pompos, Le Vian, and Suna Bros. showcased colored diamonds and sapphires set in platinum to enhance vibrancy and contrast. Champagne and canary hues were standouts, made all the more luminous against platinum’s pure white backdrop.
[Suna Bros. sapphire, diamond and platinum ring]
5. Minimalism Meets Movement -- Brands such as Platinum Born, A Link, and Ten Thousand Things leaned into lightweight, kinetic platinum pieces designed for daily wear, featuring sculptural chains, dangling forms, and tactile finishes that deliver quiet luxury with lasting impact.
[Ten Thousand Things platinum necklace]
6. Platinum Powers Show-Stopping Statement Jewelry
Platinum is increasingly the metal of choice for major, high-impact designs traditionally dominated by yellow gold, PGI-USA said in a statement. The trade association used Grandview Klein, which debuted a diamond necklace with more than 300 carats of natural diamonds, varied in shape and size, all set in platinum.
[Grandview Klein platinum necklace with 300 carats of diamonds]
“Platinum’s presence at the Las Vegas trade shows was not just widespread, it was defining,” said Jenny Luker, president of Platinum Guild International USA. “Designers are turning to platinum not only for its strength and purity, but because it aligns with the values of today’s consumers - authenticity, longevity, and craftsmanship. With gold prices at record highs, platinum is increasingly the smarter and more luxurious choice for manufacturers and retailers. It’s naturally white, doesn’t wear down over time, and enhances the brilliance of any diamond or gemstone. Platinum offers more beauty, more value, and more staying power.”