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Product And Service News From Gumuchian, Spot Envy, And ArtCam September 02, 2015 (0 comments)

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Gumuchian Expands Entry Options In Charitable “B” Collection

New York, NY—Gumuchian announces an expanded selection in its Mini “B” collection (left) of jewelry that gives back.

Women, and especially Millennials, are drawn to purchases that also give back in some way. Gumuchian’s “B” collection—and its more affordable Mini “B” supports the nonprofit HoneyLove.org, whose mission is to protect honeybees, a critical part of the ecosystem that is in danger.

As with all Gumuchian pieces, the Mini "B" collection is handcrafted in the company’s New York City atelier. Mini “B” includes 18k bee stud earrings, honeycomb-inspired diamond studs, rings, and a diamonds station bracelet and necklace.

Retail prices for the collection start at $350 for the bee studs, up to $4,600 for a 16-inch, 1.0 ctw H-I SI1 diamond station necklace.

“We have done so well with the collection since it was launched. Everyone is blown away by the price points making the collection attainable, which then will help with our donation to HoneyLove now that others can get involved,” says Gumuchian marketing director Jodi Goldsmith. “This collection is a reminder that sometimes the biggest impact originates from the smallest of gestures.”

 

Spot Envy Offers Three Commercials For Every Taste And Budget

Toledo, OH—Spot Envy announces three television commercial series, each with a different creative concept for jewelers to use for the fourth quarter and beyond.

Each spot, designed specifically for retailers in the jewelry industry, offers attention-grabbing emotional appeal, exceptional production values, an insider's knowledge of the jewelry-buying customer, at a price retailers can't duplicate on their own.

The three series themes are: Green With Envy, Spot On, and The Reel Deal.

Green With Envy features real people revealing their innermost emotions about those who matter most to them, and how jewelry best expresses what’s in their hearts. The series includes eight separate spots priced at  $2,500 per spot.

The Spot On series features “befores and happily ever afters.”  Eight separate spots hit the “rewind” button on life’s special moments, at $2,800 per spot.

Finally, the Reel Deal series is designed for the tight budget, with a series of nine spots, $1,700 each, all telling clever stories with heart-tugging endings and the jewelry that celebrates them.

 

ArtCAM 2015 R2 Is Now Available

Birmingham, United Kingdom—Delcam announces that its new artistic CAD/CAM software range, ArtCAM 2015 R2, is now available for general release. Key features include:

Watch a video of high-end bespoke English jeweler Rob Girling using the software here. For information, visit the company’s website or in the United States call (877) 335- 2261.

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