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Ross-Simons Appoints Diana Stuparu as Vice President of Ecommerce December 16, 2025 (0 comments)
Cranston, RI--Ross-Simons has appointed Diana Stuparu as vice president of ecommerce, effective Dec. 1, according to LinkedIn posts from both the company and Stuparu.
[Image via Ross-Simons/LinkedIn]
Stuparu confirmed her new role in a LinkedIn post, stating that she joined Ross-Simons to lead its ecommerce operations at a time when the company is focused on accelerating digital growth. According to the post, her responsibilities include scaling the brand's direct-to-consumer business, improving the customer experience, and expanding ecommerce growth initiatives.
Ross-Simons noted that Stuparu brings more than 20 years of global ecommerce leadership experience. As per the company’s LinkedIn post, her background includes driving digital growth, scaling DTC businesses, and managing profit-and-loss performance across consumer brands.
Prior to joining Ross-Simons, Stuparu served as director of global ecommerce at Bose. The company stated that in this role, she led international ecommerce operations and contributed to doubling revenue.
Ross-Simons, which has operated for more than 70 years, described the appointment as part of its ongoing focus on digital and ecommerce expansion. The company said it expects Stuparu's experience to support its next phase of growth.
Read the post by Ross-Simons here.