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Ross-Simons Announces the Addition of Two New Fine Jewelry Brands to Its Portfolio October 28, 2022 (0 comments)

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Cranston, RI--Ross-Simons, a division of Luxury Brand Holdings Inc., announced in a news release that it is expanding its reach and target market through the launch of two new brands, RS Pure and Canaria. The new lines offer two distinct brand experiences and draw from a heritage of excellence in design, global sourcing, and direct-to-consumer distribution of fine jewelry.

[Image via Ross Simmons]

RS Pure, with its tagline "Authentic You", is designed for women who want to create their signature style with minimalist fine jewelry. Meant for mixing and matching, stacking, and layering, the simple and elegant designs from RS Pure are perfect for people looking to express their individuality in all settings. Designed with 14kt gold, natural diamonds, and genuine gemstones, RS Pure offers customers simple yet standout pieces that last a lifetime. The brand will feature new items to shop for every week with the same quality and great pricing that Ross-Simons is known for.

"We believe that launching RS Pure aligns perfectly with a new type of fine jewelry customer who wants an elevated experience, amazing quality, and fair pricing," said Jim Speltz, CEO of Luxury Brand Holdings, in a news release. "Fine jewelry has taken on a new identity for many consumers, and we want to make stylish and timeless pieces that people can wear every day and feel represents them authentically."

Canaria is a line of fine jewelry in 10kt gold created for men and women with active lifestyles who want to incorporate gold jewelry within their daily routines. The brand tagline is "Real Gold You Live In." Drawing from the expertise of the merchant team at Ross-Simons, Canaria offers consumers unique designs that were historically only available in 14kt and 18kt options. The Canaria brand is offered for sale via its premium partnership with Amazon.

Learn more about the portfolio addition in this news release

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