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Sales Expert Shane Decker At Centurion 2015 January 14, 2015 (0 comments)
Merrick, NY--Relevant education is a mainstay of the Centurion Show. And no topic is of interest more than sales.
Selling is the core business of the jewelry industry. To offer attendees a fresh look at their teams and how they sell, Shane Decker will offer "Training for Better Sales." He'll help you realize what sort of learners you have on staff and how best to train them to close more sales. Using weekly meeting and roleplay, Shane's session will energize you and send you home to your store with a new attitude to create more sales.
"We know selling skills are vital for each part of our industry," said Howard Hauben. "Shane's session will be valuable even to those who have been selling for many years."
Decker, president of Ex-Sell-Ence, Shane Decker Sales Academy, has a calling - helping salespeople achieve "ex-sell-ence." He discovered the truths, he now shares, at an early age when he took a job at a jewelry store in Garden City, Kansas. "Only one person in 10 has ever held a 1-carat diamond," he says. "So you show it to them and let them hold it; it makes them feel privileged."
Decker started showing one-carat diamonds to every customer that entered the store and vowed to sell 100--a farfetched goal for a store that sold fewer than 10 such diamonds the previous year.
"That year I missed my goal. I sold 72," he reports. "The next year I broke 100 and then sold well over 100 in each of the three remaining years I worked there." With the fervor of a televangelist, Shane teaches retailers the anatomy of a sale, how to handle objections, closing skills, the art of the turnover, to recognize sales profiles and much more. His sales secrets have been published in numerous trade publications and he has provided much sought-after sales training for more than 3,000 stores worldwide.
2015 Centurion Show dates are February 3rd (arrival day) through February 7th (departure day), 2015. For more information, please contact Howard Hauben at HH@CenturionJewelry.com or 516-331-5586. Visit Centurion online at www.centurionjewelry.com.