Sales Strategy

11 Tips For Boosting SuccessBy Bill Boyajian, Bill Boyajian Associates |  November 24, 2021 (0 comments)

Carlsbad, CA—Recently, I was thinking out loud about some of the intangibles that help drive success, and I came up with this list of 11 important points. Keep these in mind as we get into the heart of the holiday selling season: 

1. We rarely get what we don’t ask for.
2. The most successful people today excel at remote innovation.
3. Sometimes we have to fail in order to succeed. It’s best to fail fast.
4. The mark of successful people is that others are talking about them.
5. People often don’t know what they want, or even need, until they see or hear about it from others.
6. Rid yourself of clients and customers who are unpleasant to work with. The same goes for employees and bosses.
7. You don’t necessarily need to be a contrarian, but you should always be provocative.
8. Complexity is over-rated. The simpler you can make something, the more elegant it will be.
9. If you want to change peoples’ behavior, you need to appeal to their self-interest.
10. If you really want to sell something, first sell yourself. The rest will come.
11. There are three stages of selling. The first is the original sale. The second is the add-on sale. The third is a referral.

Bill Boyajian of Bill Boyajian and Associates, Inc. is the author of Developing the Mind of A Leader and Family Business Succession Planning. He consults for top firms in the gem and jewelry industry. Read his blog here or contact him at (310) 691-9562, email: bill@billboyajianassociates.com, or log onto www.mindofaleader.com.