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Crafting Your Store’s Non-Negotiable Customer Service Standards |  April 09, 2021 (0 comments)

Jimmy DeGroot Store Headshot

Green Bay, WI--To avoid chaos and lack of certainty in the everyday business of a top-level fine jewelry store, non-negotiable customer service standards are a requirement, according to jewelry store trainer James (Jimmy) DeGroot of

These are the standards for all store behaviors with customers, such as greetings, repair take-ins, diamond presentations, gift wrap, check-out, etc.

DeGroot get's into the best approach to assess or create these standards for your store.  

To watch this five-minute Non Negotiable Customer Service Standards video now, CLICK HERE or on the image below.

James (Jimmy) DeGroot is a professional jewelry sales and operations trainer from the jeweler’s side of the counter. Having been in management and the jewelry business for over 20 years, Jimmy offers weekly training to jewelers nationwide via the website  Jimmy is an AGS titleholder and specializes in training relevant and timely methods for jewelry teams. He can do a full training on making Bridal Presentations the best they can be, among many other regular training options. Contact Jimmy at or call 920-492-1191.

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