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Consumers Prefer Necklaces and Earrings Based on Their Website Searches April 08, 2025 (0 comments)

Newport Beach, CA--Exclusive data from jewelry technology company, GemFind, reveals that necklaces and earrings are the most popular jewels, based on website searches.
The digital marketing and website design company based its findings on searches at hundreds of independent jewelers’ websites that it manages.
[Source: GemFind]
Necklaces was the top choice based on web searches totaling 19.9%, followed by earrings at 18.5%. Close behind was engagement ring semi-mounts at 15.8% and bracelets at 14.9%.
Chains and cords accounted for 11.2% of all searches while rings totaled 8.9%.