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Diamonds Do Good Taps Young Diamantaires’ And Young Retail Jewelers’ Expertise To Sell Diamonds This Season October 21, 2020 (0 comments)


New York, NY--Diamonds Do Good has partnered with the Young Diamantaires group for its next virtual Global Gathering, focused on understanding current consumer values to better sell diamonds. The event, which features an exclusive interview with luxury jewelry iconic brand Pomellato, will be held Thursday, October 29, from 11am - noon EDT. Registration is free and can be found by clicking here or going to Diamonds Do Good’s home page. 

The focus of the discussion will be hearing from younger leaders in the industry about selling diamonds and jewelry to peer-age consumers. Moderator Mike Asscher, a member of the Young Diamantaire group and co-president of the Royal Asscher Diamond Company,  will host an exclusive interview with Pomellato's president and CEO for the Americas, Nathalie Diamantis. Following will be an engaging conversation with both independent and major retail jewelers, including Lisa Bridge, president and CEO of the Ben Bridge Jeweler chain, Christina Gandia Gambino, CEO of Greenwich St. Jewelers in New York City; Fanya Hull, CFO/Co-Owner Vardy’s Jewelers, San Jose, CA; Tonia Leitzel Ulsh, president/COO of Mountz Jewelers, Harrisburg, PA; and Ursula & Kealeboga Pule, creative director and founder of Nungu Diamonds in South Africa. 

“The younger generation making their mark in the industry understand the importance of telling positive stories to educate today’s consumers. We need to encourage everyone to do the same or risk missing a longer-term opportunity,” says Diamonds Do Good’s president-elect Rebecca Foerster, who is also president of ALROSA USA.

Current president Anna Martin echoed, “This unprecedented period has led to an unprecedented opportunity for natural diamonds. Today’s consumers are looking for meaningful gifts to express their emotions and need to be educated on the positive impact made throughout the natural diamond pipeline."

The event is free, although donations to support the Young Diamantaire’s ‘Diamonds Do Good’ project at the Rennaissance School in the diamond mining town of Messina, South Africa are greatly welcomed. Donations of $50 or more will receive a Green Bracelet as a thank-you gift. To make a donation click here

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