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Marks Jewelers Lists Five Common Jewelry Ownership Mistakes January 26, 2026 (0 comments)

six diamond rings in a frame

Montgomeryville, PA--Marks Jewelers outlined five common mistakes consumers make with jewelry in a recent video shared on Facebook.

[Image via iStock.com/cobalt]

The first mistake cited was not wearing jewelry. The video stated that jewelry is intended to be worn and enjoyed rather than kept stored away.

The second mistake was not viewing jewelry as an investment. In the video, the jeweler noted that natural diamonds tend to retain value over time, in contrast to lab-grown diamonds.

The third mistake highlighted was improper care. The video stated that daily preventative habits, along with regular cleanings and inspections, can help extend the life of jewelry.

The fourth mistake identified was paying for brand name over quality, as higher prices do not necessarily reflect better quality, and emphasized education and value.

The fifth mistake was choosing trends over personal style. The video advised consumers to prioritize their own style and seek guidance from experienced jewelers when making purchasing decisions.

Watch the video here on Facebook.

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