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PGI-USA Call for Submissions for Next Round of Platinum Business Grants Totaling $500,000 October 02, 2023 (0 comments)

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New York, NY--After experiencing the power of its inaugural grant program, Platinum Guild International USA is announcing a call for submissions for their 2024-2026 program.

Launched in 2021, the program was designed to fuel the growth in platinum jewelry specifically within the US by inspiring manufacturers, designers, and retailers to make platinum an important focus of their business. The program’s first participants were Helzberg Diamonds, Kwiat and Mémoire. With three years of sales reporting now available, the results of the program exceeded all expectations, with participants achieving between 35% to 900% growth of their platinum business.

“While we were confident the program would positively affect recipients’ platinum business, we are thrilled with the actual results of our inaugural grant program,” shared Jenny Luker, PGI USA’s president. “With the recipients prioritizing platinum in their business, it yielded unprecedented growth and provided the foundation for incremental sales that significantly affected their bottom line and set their platinum sales on a successful path for the future.”

For the 2024 program, PGI USA will award up to a total of $500,000 over three years. Eligibility requirements for applicants include a US-based or US-focused business, a knowledge of designing and manufacturing in platinum, and willingness to make a long-term commitment to designing, manufacturing or selling platinum products.

For more information on the 2024 Platinum Business Development Grant, visit

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