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Chandler, AZ--Phillip Bosen, known as “The Jeweler’s Coach,” will transition from an industry consultant to Sales Director at Coffin and Trout Jewelers in Chandler, beginning in May. He replaces Dean Reiter, a longtime employee of the retail jeweler who recently announced his retirement.

Bosen met with a founder of the retail jeweler, Randy Coffin, and senior gemologist, Catherine Fitzgibbon, at the Tucson Gem Show. When Coffin mentioned that Dean Reiter, the sales manager, would be retiring after 25 years, Bosen was asked if he would consider moving to Arizona and leading the team. 

Bosen is in his fourth decade in various aspects of the jewelry industry beginning in his family’s jewelry store at the age of 12. He says mentoring, teaching and coaching others is his passion, which moved him into a variety of business, economic development initiatives and volunteer opportunities.

Bosen has a bachelor's degree from Brigham Young University in sociology and business, a Graduate Gemologist degree from the Gemological Institute of America and is a Certified Gemologist Appraiser from the American Gem Society. He is an active, long-time member of the American Gem Society and recipient of the Sallie Morton Award. He has continued to study and complete MBA level coursework in leadership from Northwestern University’s Kellogg School of Business and Harvard Business School.

In his role as “The Jeweler’s Coach” Bosen served many retailers. “I feel as if I have earned a PhD in jewelry retail as I’ve really gotten to know the intricacies of so many esteemed jewelers. It’s very exciting to return to retail at such a high level as Coffin and Trout Jewellers.”

Ryan Coffin, president of Coffin and Trout added, "We are grateful for the contributions that Dean Reiter has made to our company over the past 25 years. We wish him all the best in his well-deserved retirement and we are confident that Phillip Bosen will bring fresh ideas and perspectives to our sales team."