Articles and News
Reeds Jewelers to Open Landmark Store in Cary, N.C. November 24, 2025 (0 comments)
CARY, N.C.--Independent jewelry retailer Reeds Jewelers is expanding with a new 7,800-square-foot flagship store in Cary’s Fenton mixed-use development, slated to open in early 2026.
The new location marks a modern retail concept by Reeds that reimagines the company’s founding values of personal service, lasting relationships and luxury goods at competitive prices, the retailer said in a statement.
The Cary store will showcase a selection of fine jewelry and Swiss timepieces from brands including Rolex, Tudor, Omega, Panerai, Jaeger Le-Coultre and Breitling.
"This location will be an excellent fit for Fenton's high-end, experience-driven atmosphere," said Genna Zimmer, vice president of Reeds Jewelers and granddaughter of founders Bill and Roberta Zimmer. “We look forward to providing customers with the expertise and personalized service that REEDS Jewelers has been known for since 1946.”
The Cary–Apex area is one of North Carolina’s most affluent and fastest-growing markets, the retailer said. The new 7,000-square-foot store supports the jeweler’s focus on two categories: bridal and luxury watches.