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Reopening Soon? Security Advice From JSA Following COVID-19 Closures April 29, 2020 (0 comments)


New York, NY--As states slowly begin relaxing quarantine restrictions and businesses start to reopen, jewelers will face a few new security issues presented by Covid-19. Additionally, basic security principles long promoted by Jewelers Security Alliance will now be more important than ever. Following re-opening there may well be a pent-up explosion of crime at jewelry stores by professional criminals who have had to be inactive, or new criminals, such as financially desperate people and drug addicts. 

First, In these troubled times jewelers need to follow such time-proven crime prevention procedures, even as they operate with a reduced staff:

2. Have a gatekeeper. Following reopening jewelers should keep the door locked and have an employee or security guard admit a very small number of people at a time. The security guard or employee at the door can also act as a greeter. A buzzer system may be very helpful, and all customers admitted need to be wearing a mask. In mall locations and locations without a locked door, an employee or security guard should control the entranceway.

3. Mask protocols. If a jeweler wishes to have a person remove a mask, it needs to be while the person is outside the store. However, there are limitations: various jurisdictions require masks to be worn, and the person cant be asked to remove a mask before any other nearby people are moved away. Customers should not be asked to remove a mask inside the store, putting the health of the jeweler, employees and customers at risk, or possibly provoking a criminal to become violent.

4. Customer or criminal? Criminals trying to conceal their identity ordinarily will use more than a surgical mask, and will use hats, hoodies and sunglasses in addition to a mask. Some people at the door may be wearing scarves, bandanas or rolled tee shirts rather than masks. If a jeweler feels someone is trying to conceal their identity, or is not sufficiently protected without a mask, the person shouldnt be admitted to the locked store at all, whether they remove the mask or scarf outside or not.

5. Keep distancing. Social distancing needs to be maintained inside the store for both employees and customers.

6. Consider adding another camera. The installation of a camera focusing to the outside of the store is very useful as a security tool, and will also be helpful in admitting customers to a store.

7. Keys, codes, and former employees. If a jeweler has furloughed or permanently laid off employees, the issue of store and showcase keys, alarm codes and safe combinations becomes a security question if the keys and information are in the possession of the former employees. The jeweler may need to make changes to prevent any future misuse.

8. Store hours. Jewelers may wish to shorten or adjust their store hours, especially so they are not the only open business in a given neighborhood.

9. Curbside pickup tips: 

10. Safety supplies. You may need to keep a quantity of various Covid-19 supplies in the store: extra gloves and masks for employees and customers, hand sanitizer, disinfectant for wiping showcases and door handles, and a jewelry-friendly disinfecting product and cloth for wiping jewelry and watches before and after presentations.

Jewelers Security Alliance offers these initial security recommendations at this unprecedented time, and will be constantly re-evaluating them as the patterns of crime emerge and store re-openings increase. Do not let these difficult financial times cause you to lower your guard regarding security. If you have questions or further concerns, please contact Jewelers Security Alliance at or visit

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