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Shoppers Seek Out Personalized, Thoughtful Holiday Gifts to Feel Connected During Pandemic November 19, 2020 (0 comments)

2020-11-19 EtsyGifts

Englewood Cliffs, NJ--CNBC's Melissa Repko writes, "Shoppers seek out personalized, thoughtful holiday gifts to feel connected during pandemic," in this article. Care packages, such as the ones made by Gift Box Love Co., has been a popular gift item on Etsy during the pandemic. (Image Credit, Gift Box Love via CNBC.)

From the article:


For about two years, Ashley Houck has put together care packages of items like candles, bath salts and caramels with a personalized note. She ships the gift boxes from her home in Iowa to recipients across the country to mark milestones, from birthdays and breakups to the death of a parent.

Business picked up in mid-March, however, as the coronavirus pandemic brought much of life to a halt. Orders shot up from around 15 to 20 per day to about 200, said Houck, founder of Gift Box Love Co.

“It got to the point where we were running all the time just getting orders out,” she said. “I had my mom come in. My mother-in-law come in. My brother. We were all just packaging orders, just to keep up.”

Read the full story here.

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