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4 Ways to Boost Brand Awareness Through PPC |  January 27, 2021 (0 comments)


Atlanta, GA--PPC (pay-per-click) advertising is one of the most effective means for retailers to build brand awareness, collect leads, and generate revenue online. Here are some proven ways to use PPC effectively with high ROI.

Any marketing agency that provides eCommerce PPC management services is keenly aware of just how robust this marketing methodology can be for a brand’s bottom line. For instance, advertising statistics from WordStream indicate that businesses that leverage Google Ads tend to generate an average of $2 in revenue for every $1 spent. 

While many merchants are capable of driving much more significant ROIs, this figure indicates the lower end of effectiveness for the methodology.  For eCommerce retailers who aim to increase their brand awareness, PPC advertising is a prime resource for achieving such goals. 

Ready to become more recognizable to consumers the web over? Check out these four strategies for boosting brand awareness through PPC advertising. Click here to continue reading on

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