Sales Strategy

Doing Well By Doing Good: Park Place Jewelers Donates $20K To Local Charities August 18, 2021 (0 comments)

Ocean City, MD—Customers are often motivated to spend more when they see that their purchases will benefit a worthy cause. Image: Jill, Todd and Sophia Ferrante presenting a check to members of the Worcester County Education Foundation. Photo: The Dispatch.

Park Place Jewelers recently celebrated its 25th anniversary with a $5,000 donation each to four local charities, giving away a total of $20,000. The jeweler held a special charity promotion during the month of May, its anniversary month, pledging a portion of all sale proceeds for the month to charity. 

The jeweler was featured in the local newspaper, The Dispatch, for its generous donation to the four charities: Atlantic General Hospital (AGH), Believe In Tomorrow Children’s Foundation, the Rebecca and Leighton Moore Child and Adolescent Behavioral Health Unit and the Worcester County Education Foundation (WCEF).

Park Place Jewelers, with two locations in Ocean City, MD, is owned by Todd and Jill Ferrante. The jeweler offers a wide range of better jewelry, including leading bridal brands such as Simon G., Coast Diamond, and Gabriel & Co. and fashion jewelry from brands and designers like Denny Wong and Belle Étoile. As a seashore resort jeweler—one of its stores is on the Ocean City boardwalk—the jeweler also offers an extensive collection of nautical-inspired pieces and custom Ocean City charms and jewelry from Pandora and Alex & Ani.