Sales Strategy
How to Write Product Descriptions for Earrings | October 27, 2021 (0 comments)
Merrick, NY--Unlike creative fiction, writing a jewelry product description demands a different set of targets, but just because you’re not aiming for literary awards doesn’t mean you don’t have to be creative. When it involves texts, it means you’re playing with the imagination of your audience. And it’s only through creative texts that you could do that. However, don’t go overboard to the point of compromising accuracy. Accuracy should not suffer in your pursuit of creativeness.
This all boils down to BALANCE. Be creative with your words but at the same time, business-focused. After all, your ultimate goal here is to SELL.
In the world of digital shopping, you learn to ditch some traditional selling techniques because you’re relying more on visual components online—your jewelry photos, videos, texts. Hence, more factors are added to the mix. You have SEO, discoverability, tag and title relevancy, and product listing quality, just to name a few. As such, your core guide here is to write a well-structured, compelling, and SEO-friendly product description for earrings to increase your chance of discoverability in search engine results and persuade potential buyers to buy.
So, how do you do that? Let’s take a look! Click here to continue reading on JewelryEcomm.com.