Sales Strategy

Jimmy DeGroot: See the Holidays through Your Younger Eyes November 26, 2024 (0 comments)

Green Bay, WI--The older I get and the more distance that separates me from the magic of the holidays as a child, the harder I must work to keep that magic alive. I realize that running a business can REALLY make it more difficult. But today I just want to encourage you with one simple thing… Gratefulness!

Just think of all the people in the world that would LOVE to be in your shoes with the blessings and the problems you have.  There are customers communing through your doors. You have a great staff of people that you couldn’t operate without, and you have a business that thrives on human emotion and celebration.  

I’ve always set a goal to have all my details and planning done by December 1 so that for the entire month I could be truly present for my staff and customers. And yes, I know that being in the thick of the season gets hectic, but if you can make it a goal this year to be just a little more grateful, just a little more present, you’ll enjoy the season so much more.

James (Jimmy) DeGroot is a professional jewelry sales and operations trainer from the jeweler’s side of the counter. Having been in management and the jewelry business for over 20 years, Jimmy offers weekly training to jewelers nationwide via the Train Retail website. Jimmy is an AGS titleholder and specializes in training relevant and timely methods for jewelry teams. He can do a full training on making Bridal Presentations the best they can be, among many other regular training options. Contact Jimmy at jimmy@trainretail.com or call 920-492-1191.