Little Rock, AR--Jeweler Laura Stanley heard the “be online now, during this lockdown” message repeatedly as she sat through two days of speakers at the recent American Gem Society Conclave. The sessions were held online this year and the message kept resonating with her. Everyone at Conclave who had anything to do with sales or marketing were encouraging us all to get online,” said Stanley. The experts said “Your customers need to see you. Don’t worry about being perfect – just do it.” Click here to continue reading the full story on JewelryEcomm.com.