Sales Strategy
Quick Tips For Better Online Holiday Sales December 21, 2016 (0 comments)
Alexandria, VA—Your store is decorated for the holidays, but is your website? Adding some festive holiday graphics is one way to help boost sales for the season, says this article from Ironistic, a web design and integrated marketing company.
Other quick tips the company suggests are:
- Use social media to spread holiday cheer, not just show product (see their own holiday greeting post, left)
- Give back and amplify your charitable efforts to show customers you care.
- Try paid advertising online, such as Google or Facebook ads. But make sure you have the right keywords and targeting efforts (more on that here and here).
- Offer some freebies (such as free shipping or a free polishing cloth).
Ironistic also suggests creating a sense of urgency, but by now you don’t have to create it, it’s here! Remind customers what you can do to provide them with the perfect gift at the last minute.
Here's a bigger look at Ironistic's own holiday social media greeting and how it uses the strategies of each channel to best effectiveness: