Merrick, NY—Why do New Year’s resolutions fail so often? For a few reasons: people don’t focus on why they’ve made the resolution, only on what the resolution is. Like sales, people buy with emotion and justify with logic, says this video, created at the start of last year. Apply the same theory to keeping your resolutions—and remember they don’t have to start on January 1. Focus on your end-of-year goal and work backwards, using these easy, quick, smart steps to get to where you want to go in the New Year. Remember, the biggest tip is to know WHY you have made a resolution and keep that in mind. Click here to watch.