Sales Strategy

Charlotte, NC—So someone likes your Facebook page. That’s nice, but how do you turn that like into a sale?

Jeffrey Gitomer, author of The Little Red Book of Selling, is a speaker and business trainer who writes and lectures internationally on sales, customer loyalty, and personal development. He explains that having lots of “likes” on social media is important because it serves as reassurance for new customers. The more likes you have, the more people are inclined to trust you. But how to take the next step and turn likes into sales? His one-minute video offers tips to help translate those social media “likes” into customers and sales. Click here to watch.