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Brand And Service News: Designer’s Granddog Stars In Video; New Help For Retirement Planning March 20, 2019 (0 comments)
Monica Rich Kosann’s Aussie Granddog Stars In Brand Video
Dallas, TX—Those darned Golden Retrievers! They get all kinds of fan time, edging out other equally worthy breeds—like, say, Australian Shepherds.
Scout (left), an Aussie belonging to Laura Kosann, daughter of jewelry designer Monica Rich Kosann, has wanted to have his picture in one of his grandmom’s lockets for a long time. But all the dogs he sees online in her Locket Bar are pictures of Golden Retrievers in the lockets.
"Didn't I make her an Instagram star?" he muses. Disgusted, he plots to get himself noticed in this adorable Monica Rich Kosann brand video on YouTube. Click here or on the image below to watch.
The Monica Rich Kosann brand is a family affair. The designer and her husband Rod have two daughters, Laura and Danielle, who are brand ambassadors in addition to having their own film production company, The New Potato Studios. Laura wrote, produced, and directed the video, while Scout stars in it and Danielle makes a cameo appearance. The voice-over of Scout’s thoughts is done by actor Setareki Wainiqolo. (Note to cat lovers: Although Wainiquolo’s voice is a similar baritone, he is not the narrator of the famous “Dear Kitten” videos produced by Friskies brand cat food. In that series, the older cat who instructs the kitten is voiced by Ze Frank.)
A locket and other jewelry by Monica Rich Kosann.
Edge Retail Academy Introduces Retirement Readiness Program
Omaha, NE—The Edge Retail Academy (ERA) announces the release of its new “Retirement Readiness” program for retail jewelers. ERA has developed this unique program to fast-track a jeweler’s business to be ready for his or her retirement, whether that’s imminent or in the farther future.
“The jewelry industry has been going through a choppy period since the 2008 recession,” said David Brown, Edge Retail Academy president. “8,000 stores have closed since 2007, yet 37% of jewelry business owners have no retirement plan at all. Our program helps retailers create a plan, regardless if they plan to exit the business in two years or 10.”
The ERA ‘Retirement Playbook’ addresses key retirement strategies such as:
- Improving existing net profit and cash flow by introducing other profit centers to maximize the capital and/or income available for retirement
- Identifying savings, improvements, and opportunities, as well as reducing any risks and threats to the plans
- Achieving and maintaining an optimum inventory level so the released funds can be used to eliminate debt or build wealth for retirement
- Implementing the “5 Stages of Profitable Inventory Management”
“Getting your business into the best possible shape before you decide what to do with it is what we call “retirement readiness,” says Brown. “You don't have to be ready to retire in order for your business to be retirement ready. We expect to have many participating jewelers who are years away from exiting their businesses.” Click here for more information about the Retirement Readiness program.
Related: How (And Why) To Get A Proper Valuation For Your Business Even When It’s Not For Sale