Articles and News
Chrono Hunter Highlights the Astonishing Worth of Your Rolex Daytona in Today’s Market March 22, 2023 (0 comments)
London, United Kingdom--The market for pre-owned luxury watches, particularly the highly sought-after Rolex Daytona, has experienced remarkable growth in recent years. Currently, selling a Rolex Daytona via Chrono Hunter could garner enough funds for:
[Image via Chrono Hunter]
- 30% shared ownership of a $1.1 million property, according to Legal and General's affordability calculator.
- A new Audi Q2 Technik ($32,150) or a new Audi A2 Black Edition 30 TFSI ($32,302).
- 9 monthly payments on a $1 million mortgage at 3.64% interest-only.
- A 111-day World Cruise with Princess Cruises.
- 246 shopping trips to Waitrose.
Despite the economic downturn, the UK's leading luxury watch marketplaces have seen a remarkable increase in Gen Z spending, leading to an explosion in the secondary market.
"Our statistics reveal the average pre-owned Rolex Daytona steel version sold through Chrono Hunter increased from $21,217 in 2020 to $32,575 at the end of 2022," said Sam Rayner/Max Nordigian, Founders of Chrono Hunter, in the news release.
The steel Rolex Daytona has shown remarkable resilience in the secondary marketplace, nearly doubling its original RRP. Chrono Hunter's platform has seen its value soar since 2018, proving Rolex's enduring investment potential.
Rayner and Nordigian also highlighted in the news release that, with demand exceeding supply, Rolex Daytonas sold on Chrono Hunter increased by over 53% in two years. They encourage those who don't own a Daytona to sell their luxury watches through Chrono Hunter to ensure the best possible price across all luxury brands.
The release noted that having transacted over $30.75 million, Chrono Hunter's upward curve demonstrates the secondary market's strength. As the tax year ends and the cost of living crisis persists, consumers are keen to release equity quickly.
Additionally, secondary market prices have risen by over 25%, outperforming the S&P 500 in the last two years. With a pre-owned luxury watch market predicted to exceed $43 billion by 2025 and the secondary market overtaking the primary market by 2033, this trend shows no signs of slowing down.
Find more information in the news release.