Merrick, NY--Digital marketing is becoming more and more crucial in today’s market. With that, the increasing need for marketers and retailers alike to be able to understand how their campaigns are performing. By looking at demographic reports it’s easy to measure if you’re attracting the right kinds of users to your site. Google Analytics is a tool that provides a lot of valuable information. Understanding where to go and how to access this data is important for the retailer looking to measure the quality of their site traffic. Click here to continue reading on JewelryEcomm.com.